Black is associated with power, elegance, formality, evil, mystery and death.

Black can be used as a background color to make other colors stand out.

Black is associated with authority and strength.

A very powerful 'color' and tool in a designers world.

Combined with other strong colors, images and shapes the designer can manipulate the viewers point of focus.

In many countries black is the color of grief and death.

Black represents The Void.

The Unknown.